Note

10/26/10

Pictory and Levi's

“I still believe in the seemingly lost art of good advertising.”

A few months back, I was quoted by Fast Company about my plans for advertising on Pictory. At the time, I didn’t know who my first advertising partner would be — but I knew who I wanted. Over the last few years, Levi’s has worked with an impressive array of indie photographers and filmmakers like Ryan McGinley and Cary Fukunaga, produced community spaces for creative output through their workshops, and stayed true to the roots of their 150-year-old brand. I’m thrilled to announce that I’ll be partnering with Levi’s Shape What’s to Come for my first ever sponsored theme and showcase.

Our inaugural collaboration focuses on inspiring women (submit now!). Stay tuned to see the exciting ways this partnership evolves. On December 1, we’ll release the “Notes on Being a Woman” showcase. As always, my top priorities are an excellent experience for the reader and support of the photography and design communities — I can’t wait to show you how Pictory’s vision for online advertising reinforces both.